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Brand Trust Is Both a ‘What’ and a ‘Why’

Even new players can earn consumer trust right out of the gate, writes Leo Burnett VP, Strategy Director Eric Holubow.

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A ‘Lost Purse’ Sheds Light on an Invisible Form of Domestic Abuse

Allstate Foundation Purple Purse unveils its 2017 campaign with a new film by Leo Burnett and partnership with Serena Williams

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Leo Burnett Chicago Gives a Literal Voice to Rare Specimens

Campaign engages local residents to showcase breadth of collection

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The Creative Essentials of Luciana Cani, SVP, Executive Creative Director

Take a peek at the items that have been vital to her creativity since she first started working in advertising

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Creativity Builds Your Brands. Here’s How Technology Makes Them Stronger

Leo Burnett Chief Marketing Officer Katie Newman explains how new tools make marketing more relevent and impactful.

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Leo Burnett Chicago Wins Grand Prix in Creative Effectiveness and Four Lions in Film Craft

“Van Gogh’s Bedroom” lands a Grand Prix and Silver Lion and “The Ostrich” nabs three Gold Lions and one Silver Lion.

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